Back in February, Mark Zeman, Lecturer and Subject Director in Digital Media, College of Creative Arts, Massey University, New Zealand, tipped me off to a search agent research project called Searchbots. I tagged it as something to blog about in my email and then, well, I got busy with my new job.
I’ve finally checked it out. Mark was clever enough to give me short precis of the project:
- Experimental social search engine created as a Masters in Design project.
- Build your own search robot and send it out to search on your behalf.
- Search using tags, location, color and mood, or ask a question.
- Get ongoing personalized reports and feeds.
- Talk to it and feed your Searchbot metadata to keep it alive.
- The more you interact with your Searchbot the better everyone’s results.
- Runs on top of API’s from Google, Yahoo, Digg & del.icio.us and more.
- Cross references popular Digg items with del.icio.us tags.
- Building an artificial intelligence using people’s common sense and clicks.
- 34,000+ Searchbots built.
- Interactive tag clouds & other metadata games to play with your Searchbot.
- Get your unique tag cloud plus your Searchbot printed on a tee-shirt.
- Your Searchbots finds facts and entertainment. Mix it up.
- Diligently retrieving the best of the Internet for the good of humanity.
Here are the questions (to users) the research is designed to address:
- Does personifying the search interface increase the motivation of users to contribute metadata?
- Will users become attached to their Searchbots through ongoing interaction and therefore be willing to play metadata games to keep it alive?
- Will using mythology and game theory help make searching an active give-and-take relationship? Will this sustain an open-content social search engine?
- Would you rather fill out a basic form or talk to a Searchbot? An agent that works on your behalf to wade through search results.
- How will users respond to creatively tagging the web? If I search for the color red will I find a website about tomatoes, communism or angry people?
- How would you define your ongoing “relationship” with your search engine? Does it endlessly talk in your ear or just drip-feed you good clues?
Mark said he was planning to run a survey of users so if he notices this post, he can chime in and let us know “some of the findings on how personifying the interface effects users motivation levels.”
