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How to do precisely the right thing...

I’m here at SXSW Interactive and I’m scattering my blog notes to various blogs, depending on the topic and relevancy. This one is kind of general and about psychology so I’m stowing it here

Raw notes from the Daniel Gilbert Presentation: How to Do Precisely the Right Thing at All Possible Times:

standing in a slow line is memorable

the “light is always red” problem

people vastly underestimate the numbers of deaths by asthma and drowning (much less spectacular than asthma and drowning)

one of these things is not like the other:

  • terrorist attack
  • plane crash
  • earthquake
  • swimming pool

the swimming pool is actually dangerous
you’re 10x more likely to die in a pool than all the other put together

lotteries are a stupidity tax

the planning fallacy, example: student doing thesis

  • worst case prediction, if everything goes wrong: 48 weeks
  • best case: 27 weeks
  • most likely: 33 weeks
  • actual: 55 weeks

people make mistakes when they compare the cost of things with the past instead of the possible

people also make mistakes comparing things with the possible

conclusion: we’re not stupid, we’re ancient

how did we get to the moon?

we can make good decisions with the help of science

tags: sxsw2006, sxsw

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